CPM Calculator
Calculate your Cost Per Mille (CPM), required impressions, or advertising budget. The perfect tool for all digital marketing campaigns.
CPM Calculator
Select a calculation mode and input values to get results
Understanding CPM
CPM (Cost Per Mille) is a key metric in digital advertising:
- Definition: The cost per 1,000 ad impressions
- Use Cases: Brand awareness, display advertising campaigns
- Calculation: CPM = (Total Cost / Total Impressions) × 1,000
Benefits of CPM
- Easy to understand and compare across platforms
- Ideal for large-scale brand campaigns
- Helps with budget planning and cost control
Choosing the Right CPM
Factors affecting CPM include:
- Target audience quality
- Ad placement and visibility
- Seasonal factors and market demand
- Platform characteristics